Press Releases





Critical Links Expands Sales Presence in EMEA

Focused to leverage growing market opportunity for edgeBOX in the region

FAIRFIELD, NJ, May 14th, 2009 - Critical links , a global provider of unified voice, data and IT solutions for Small and Medium Businesses (SMBs), announced further investment and expansion into key territories across Europe, Middle East and Africa (EMEA). Through this expansion, Critical Links’ edgeBOX™ portfolio will be made more widely available to small & medium enterprise customers across new EMEA territories who are looking for a multi-service platform to help simplify, standardize and ultimately reduce the cost of operating and managing an entire office’s communications and networking infrastructure.

"With MarketLink, we can bring our comprehensive channel program to U.S. resellers targeted at small and medium size businesses," says Gregg Toback, Regional VP - North America, Critical Links. "MarketLink's solid reputation and established relationships enables us to rapidly offer resellers our edgeBOX unified communications solutions."

“In the current economic environment, small and medium businesses are understandably trying to conserve capital and investing only after clear cost savings and other measurable benefits are established,” commented Vasco Correia, Regional VP of Sales in EMEA at Critical Links. “ The uniqueness of the edgeBOX™ technology value proposition, along with the attractiveness of the business models offered by Critical-Links such as “Pay-as-you-go” pricing, has created strong interest and demand in Critical-Links products across key EMEA markets. In order to better support this demand, and to bring ourselves closer to these new customers, Critical Links will be expanding its sales and support presence into both existing and new EMEA territories in Q2 2009, including establishing new sales offices in key growth territories in Eastern Europe, BeNeLux, the Middle East and Africa.” A complete list of all Critical Links office along with the respective contact information is available at http://www.critical-links.com/aboutus.html.

The Critical Links’ edgeBOX™ product is a multi-service business gateway appliance that provides a fully-fledged VOIP/ IP-PBX and a host of data and IT services such as routing, security, Wireless LAN, NAC, web/email/print server and storage into a single device, while dramatically reducing complexity and deployment costs. It replaces between four to eight specialized products with a single integrated platform that is simple to install and configure, easy to maintain and upgrade and can be managed remotely. It is available on a range of scalable platforms that optimally support from fewer than 10 users up to 300 users.

More details on the edgeBOX, the ‘Pay-as-you-go’ and other business programs and details of the new EMEA sales offices are available by contacting Critical Links at sales@critical-links.com or through the Critical Links website at http://www.critical-links.com/PR.

About Critical Links

Critical Links is a global provider of converged voice, data and IT solutions for small and medium businesses (SMBs) that dramatically simplify and cost-reduce by consolidating over a single scalable and fault-tolerant platform.

Critical Links’ flagship product, the edgeBOX™, is an award-winning multi-function gateway appliance that includes VoIP/IP-PBX, VPNs, security, NAC, QoS and a WiFi access point as well as a fax server, web server, e-mail server, print server and data storage. It is available on a range of hardware platforms that support up to 300 users, with different form factors and a host of broadband interfaces such as BRI/PRI(T1/E1), FX0/FXS, Ethernet, etc. Critical Links typically serves SMBs through a global network of VARs, System Integrators, OEMs and Service Providers. For more information: www.critical-links.com or info@critical-links.com.

For more information, contanct:
Abdul Kasim
Critical-Links
akasim@critical-links.com
973.276.9006 x1004
Carlos Taveiral
Get Global, Marketing Communications
Consultancy
Critical-Links
+351 213502251
+351 918711884
carlos.taveira@getglobal.pt